A 360dialog alternative for when you don't want to build software
360dialog sells access to the WhatsApp Business API, priced per number per month. The API has no screen of its own, so you connect it to your own software or to a partner's tool. Tobachat is that tool, with the Meta connection built in.
Where each one fits
360dialog is the better pick when
- Your developers are building WhatsApp into your own system or CRM.
- You want to choose a tool yourself from their marketplace.
- You send at very high volume: their Scale plan goes up to 1,000 messages per second.
Tobachat is the better pick when
- Your team should be working in an inbox today, without a developer.
- An AI agent should answer your customers, on every plan.
- You don't want another monthly fee for every extra number.
- You'd like to try it free first.
360dialog and Tobachat, side by side
| Compared | 360dialog | Tobachat |
|---|---|---|
| What you get | The WhatsApp API, which you connect to your own software | A web app with an inbox, contacts, campaigns, automations and an AI agent |
| Price | €49 per number per month (Regular) or €99 (Premium), plus Meta's fees | €29, €99 or €199 a month, plus Meta's fees |
| Team inbox | An add-on included with Premium | Included on every plan |
| AI | An MCP connection on Premium, for plugging your own AI agents into WhatsApp | An AI agent that answers from what your business knows |
| Developer needed | Yes for direct API access, by their own account | No, you connect your number through Meta's sign-up window |
Checked on 25 October 2026 against 360dialog's own website, as shown to a visitor in the Netherlands. Prices exclude VAT and may have changed since.
Moving from 360dialog
Your number and your contacts come along. Your own integration can go.
Release the number
Ask 360dialog to disconnect your number so Meta can link it to a new account.
Start free
Create an account and connect the number through Meta's own sign-up window.
Bring the rest
Import your contacts from a CSV file, set up your flows and submit your templates to Meta.
Common questions
Try it free on your own number
No code, no credit card. Connect your number and your team can reply right away.
Prefer a hand getting started? We'll get you started