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WhatsApp for business

WhatsApp for business, once one phone isn't enough

The free WhatsApp Business app is built around a single phone. Once several people are answering the same customers, you move that number onto a WhatsApp Business account with an inbox your team shares. Customers text the number they've always used, and the app on your phone keeps working.

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30 days free, no credit card required

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No setup fees
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App or platform

Which one fits your business

The free app is enough if

  • You answer most messages yourself.
  • A colleague only checks in now and then from a linked device.
  • Customers mostly come to you, and you rarely message first.

You've outgrown it if

  • Several people handle customer questions and you need to see who's on what.
  • The same questions show up every day and could be answered automatically.
  • You want to message hundreds of opted-in customers at once.
  • WhatsApp has to work with your store, booking system, or other tools.

You can start on the app and move later. Your number comes with you.

On the platform

What changes for your team

One inbox for everyone

Every conversation lands in one place. Assign it to a teammate, and everyone can see who's handling what.

Notes the customer never sees

Jot down what you found out, right in the conversation, so a colleague can pick up where you left off.

Replies after hours

A flow answers common questions or sends an away message, evenings and weekends included.

Consent on every contact

Each contact shows whether they want your messages. Anyone who texts STOP is unsubscribed automatically.

Your account

The WhatsApp Business account is in your name

When you connect, Meta creates the WhatsApp Business account inside your own Meta business portfolio. Your number, templates, and payment method all live there. If you ever leave us, the account stays with you.

How the shared inbox worksWhat the WhatsApp Business API isKeeping your number when you switchPlans and pricing
FAQ

WhatsApp for business questions

The WhatsApp Business app is. On the platform, Meta charges per message you start, and the software is a flat monthly fee. You'll find Meta's current rates on our costs page.

Get your whole team on one WhatsApp number.

Free for 30 days, no credit card needed. You keep your number and your app.

Start free trial

Prefer a hand getting started? We'll get you started

30 days free, no credit card required No setup fees No commitment